Use Keyword Boost to optimise your search results by telling Salesfire which products should be shown first.
Control which products are prioritised by applying boosts when selected keywords match a customer’s query.
You can apply a boost to collections, brands or specific products to rank products higher in your search results.
Setting the weighting slider higher will boost the keyword to be shown first, this is a great option to use on your own brand products to pull these to the top of your search results.
Remember to consider that a weighting of 100% will boost the keyword to the top of your search results no matter the query entered.
If you would like the boosted keyword to more closely and accurately match the query entered, set your weighting slider lower.
We suggest adjusting the sliders ever so slightly with your top priority set at the highest percentage and then slowly decreasing the slider for any other product range, brand etc.
Setting multiple keywords to the same weighting will not allow the function to perform efficiently, so we recommend weighting using a ranking method with a different percentage for each keyword boost, with your top priority for results weighted at the highest percentage.
Please note using Keywords Boost can impact the algorithm of your search results. Review any Keyword Boosts and your algorithm slider together to ensure that your desired results show in the search tool.
Once completed, select the Save and Continue button to update any changes.