The Exit Intent trigger | Help Centre

Getting started with Digital Assistant Creating Campaigns Triggers The Page Load trigger The Exit Intent trigger The Bounce Back trigger The Page Visibility trigger The On Scroll trigger The Title Highlight trigger The Click trigger Conditions Reporting

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The Exit Intent trigger

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Utilising the Exit Intent trigger sets a campaign to display based on a user showing signs of exiting away from your website on desktop, working to re-engage them.

Exit intent tracking works on desktop devices by detecting when the cursor is moving away from the webpage to leave your site.

For more information on recapturing exiting customers on mobile devices, read our Help Centre articles on the Bounce Back, Page Visibility and On Scroll triggers.

We recommend using the Exit Intent trigger with the Basket Value condition to display your campaign if a customer attempts to abandon the site when they have a certain monetary value added to their basket.

To set your triggers, select Add Trigger in the Finalise your campaign section of setting up your campaign. From here, click the green plus button next to the trigger you would like to use.